THIRTY YEARS OF EXPERIENCE. ONE COMMUNITY WORTH BEING PART OF.

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THE DIRECT-TO-YOU MODEL

Why We Sell Direct

From the beginning, Point6 has sold direct to the people who wear our gear.

Not because it's easier. It isn't, but because it's the only model that lets us do everything else the way we believe it should be done.

Selling direct means we control the quality at every stage. It means we can price our products based on what they actually cost to make rather than what a retailer needs to mark them up to.

It means we can stand behind a lifetime guarantee without a third party complicating the process.

And it means we can have a real relationship with the people wearing our gear, not just a transaction.

Direct-to-you isn't a distribution strategy. It's a values decision.

WHAT YOU GET

Everything you need. Nothing you don't.

Welcome Offer

30% Off. Every Order. Every Day.

The moment you join The Flock you become a Wanderer, and 30% comes off every Point6 order you place from that day forward. No codes. No expiration. No catch. Just a better price every single time you shop.

Move Up. Save More. The more you invest in better gear, the better your discount gets. As you move through The Flock tiers your savings grow, from 30% as a Wanderer, to 35% as a Trailblazer, all the way to 40% as a Pathfinder. The best access, the deepest discounts, and the first look at everything Point6 makes, reserved for the members who've been here longest and earned it most.

Details on how to move between tiers will be shared exclusively inside The Flock.

Monthly VIP Offers

Exclusive Flash Sales. Every Month.

On top of your everyday discount, The Flock runs monthly members-only flash sales that push your savings even further. The higher your loyalty tier, the better your flash sale rate. Wanderers unlock up to 40% off, Trailblazers up to 45% off and Pathfinders, our most loyal members, up to 50% off. These are for members only.

REFER A FRIEND

Share The Flock. Get $10.

The best trails are better with good company. Share your unique referral link with a friend and the moment they make their first Point6 purchase we will put $10 back in your pocket. Your friend joins The Flock with their own instant 30% member discount. You get $10 off your next pair. Everybody wins.

GET REWARDED

Shop. Review. Share. Earn

Merino Points are how The Flock rewards you for more than just your purchases. Shop, review and share your way to collect points and use it to get your hands on your favourite pair of socks. Just like the finest merino wool is built fiber by fiber into something extraordinary, your Merino Points grow until they become something well worth earning.

St Jude Children Research Hospital ®

A percentage of every purchase, helps St Jude Children Research Hospital® give more children with cancer a chance!

St. Jude's mission is to advance cures and means of prevention for pediatric catastrophic diseases, ensuring that no family ever receives a bill for treatment, travel, housing, or food because of the work St. Jude does.

This isn't a campaign. It's not a limited-time initiative tied to a product launch.

It's a permanent commitment that Point6 has made because it reflects exactly the kind of business Peter and Patty have always wanted to run.

When you choose Point6, and when you join The Flock, you're choosing better comfort and better performance.

And you're helping children fighting cancer.

That's a win for you. A win for us. And a win for them.

Learn More About St. Jude →

Everything you want to know before joining.

Is this just another email list?

No. The Flock is Point6's full loyalty program with real, permanent benefits. From the moment you join you receive 30% off every order every day, not just your first. You also earn Merino Points, access exclusive monthly flash sales, receive a $10 referral reward every time a friend makes their first purchase and get a birthday treat every year. The emails you receive exist to deliver value, not noise.

What are the loyalty tiers?

The Flock has three tiers — Wanderer, Trailblazer and Pathfinder. Every new member joins as a Wanderer with 30% off every order. Spend $85 with Point6 and you automatically move to Trailblazer with 35% off every order permanently. Spend $170 in total and you reach Pathfinder — our highest tier — with 40% off every order for life. Your tier is yours to keep as long as you make at least one purchase every 12 months.

What are Merino Points?

Merino Points are your bonus rewards currency, completely separate from your tier discount. You earn them every time you place an order, write a product review or share Point6 on social media. Save your Merino Points and redeem them for your favourite pair of Point6 socks. They are your engagement reward on top of everything else The Flock already gives you.

How does the referral reward work?

Share your unique Flock referral link with a friend. When they join The Flock and place their very first Point6 order you automatically receive $10 off your next purchase. The reward fires on their first completed purchase — not just on sign-up. There is no limit to how many friends you can refer.

Is my information safe?

Completely. We use your email address to deliver your VIP benefits and nothing else. We never sell or share your data with third parties.

Join The Flock Today.

Your 30% discount activates the moment you join, on every order, every day, from day one. Your first flash sale access is coming. Your Merino Points start building immediately. And every step you take with Point6 from here moves you closer to even better rewards.

Peter and Patty built Point6 for people who believe great gear should last, quality should be honest and buying better is always smarter than buying more. If that is you, The Flock is where you belong.

JOIN THE FLOCK NOW